Award Winning Web Analytics Seo Service
Web analytics is the collection, reporting, and analysis of website data. The focus is on identifying measures based on your organizational and user goals and using the website data to determine the success or failure of those goals and to drive strategy and improve the user’s experience.
Critical to developing relevant and effective web analysis is creating objectives and calls-to-action from your organizational and site visitors goals, and identifying key performance indicators (KPIs) to measure the success or failures for those objectives and calls-to-action.
Measuring success comes in many KPIs and will require multiple tools. While the thought of managing more than one web analytics tool can be daunting, know that by simplifying and focusing on the KPIs that you need to measure your organizational and user goals, you can weed out other data to get to the right insights.